Comparison · Updated June 2026
Storylane vs Walnut.
Comparing Storylane and Walnutfor interactive product demos? Here are both, side by side with public-pricing-page numbers; plus the $20/mo option most buyers on this page haven't met yet.
TL;DR
Storylane starts at
$40/mo per seat (Starter)
Free plan: Free: 1 seat, 1 published demo, unlimited views, lead capture
Best for: Teams that want lots of tiers and add-ons to grow into
Walnut starts at
$575/mo (Ignite, billed annually, 3+3 seats)
Free plan: none
Best for: Enterprise presales teams with approved six-figure tool budgets
The short version: Storylane is the cheaper entry ($40/mo vs $575/mo), but both tools tier their best capture tech upward. If the goal is a DOM-fidelity demo on your landing page, Mirage includes that free and tops out at $20/mo.
Storylane vs Walnut vs Mirage
| Feature | Storylane | Walnut | Mirage. |
|---|---|---|---|
| Entry paid price | $40/mo per seat | $575/mo (annual) | $20/mo |
| Free plan | 1 demo, 1 seat | 1 demo, full editor | |
| Sign up without a sales call | |||
| Interactive DOM capture | Growth ($500/mo)+ | ||
| Chrome extension capture | |||
| Embed anywhere (iframe) | |||
| View & drop-off analytics | Paid tiers | Views, completions | |
| Time to first demo | Minutes | Onboarding-led (~2 weeks) | ~90 seconds |
Sourced from public pricing pages, June 2026. Spot an error? Tell us and we'll fix it.
What Storylane offers
- Affordable entry tier at $40/mo with unlimited screenshot demos
- Lead capture available even on the free plan
- HTML demo editor on Growth
- Demo hubs, personalization tokens, A/B testing as you scale
- Large G2 review base
What it costs you
- ✦The jump from Starter ($40) to Growth ($500/mo) is steep, and HTML demos live behind it
- ✦The $40 tier gets you screenshot demos, not the interactive real thing
- ✦Per-seat add-ons ($40 to $100/seat) inflate the real cost for teams
What Walnut offers
- Deep sales-team workflow: presenter seats, playlists, deal rooms
- Prospect personalization and AI-powered insights
- Sandbox demos and advanced Salesforce integration
- Dedicated CSM and strategic onboarding on every plan
- Enterprise customer list (Adobe, Cisco, Medallia)
What it costs you
- ✦No free plan and no self-serve; every plan requires a sales call
- ✦Entry price is $575/mo billed annually (about $6,900/yr minimum)
- ✦Onboarding takes about 2 weeks per their own FAQ
Who should pick which
Pick Storylane if screenshot-based demos are genuinely enough for your use case
Pick Walnut if you run a presales/SE team that demos live to enterprise buyers
Pick neitherif what you actually want is the outcome both are selling; a clickable, DOM-fidelity demo of your product embedded on your site. That specific job doesn't require $575/mo/mo of enterprise platform.
The third option
Mirage: the demo itself, minus the enterprise overhead.
Interactive DOM capture on every plan (including free), a Figma-like editor, embeds, lead capture, and per-step drop-off analytics. First demo free, unlimited demos at $20/mo flat; no seats, no sales call, live in about 90 seconds. If you're comparing Storylane and Walnut for a landing-page demo, compare against Mirage before you commit to either.
Frequently asked questions
Which is cheaper, Storylane or Walnut?
Storylane has the lower entry price at $40/mo per seat (Starter), versus $575/mo (Ignite, billed annually, 3+3 seats) for Walnut. Check which tier actually contains HTML/DOM capture before deciding; that's where the real cost usually hides. For context, Mirage includes DOM capture free, with unlimited demos at $20/mo.
Who is Storylane best for?
Storylane: Teams that want lots of tiers and add-ons to grow into. Free plan: Free: 1 seat, 1 published demo, unlimited views, lead capture.
Who is Walnut best for?
Walnut: Enterprise presales teams with approved six-figure tool budgets. Free plan: None. Demo-led sales process only.
Is there a cheaper alternative to both Storylane and Walnut?
Yes; Mirage delivers the buyer-facing outcome (an interactive, DOM-captured demo embedded on your site) starting free, with unlimited demos at $20/mo flat. It skips the enterprise layer both tools charge for.